The UAE’s healthcare industry is expected to grow in manpower by 60 percent in the next five years, with the majority of these practitioners expected to be expats coming from all parts of the globe.
To help prepare organisations in the medical field, the training and coaching firm Inspired Results has launched Speak-ology, which focuses on developing verbal and non-verbal interpersonal communication skills to help staff relate better with patients and co-workers.
“As the UAE continues to grow, so does its cultural hot pot,” explained Inspired Results founder Dr Oudi. “People from different cultures often see the world and their workplace environment in completely different ways, which can often result in misunderstandings. This is especially apparent in the healthcare industry between practitioners and clients.”
The initiative, which is accredited by the Health Authority – Abu Dhabi, will help practitioners “build rapport and trust with their patients by becoming more approachable and connecting with confidence and empathy, while taking into consideration cultural differences”.